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If you are taking part in an affiliate scheme that provides a white label website, then you may be thinking that there is not much you can do as far as SEO is concerned. But, that is where you are wrong! In fact there are quite a few things you can be doing. And whilst all of these are designed at optimising your web site to generate more search engine visitors, they should also help generate some natural visitors. Change meta data If you are very fortunate, then you will find that you may have some control over the meta data behind your white label website. If this is the case, then you can maybe add a appropriate title and description onto the page. Be sure that they are applicable to the keywords that you will be optimising the page for, but just select one or two keyword phrases per page. Do not get over excited! Create your own website It might be potential, based on the subject of the site and your skill level, to take a copy of key pages, change the text slightly to avoid it being an exact duplicate and work your SEO magic on the copy. This is the best way forward as you get a page or a site that the search engines do not see as a copy. With this option you then just link from your optimised pages to the necessary checkout pages of the white label website. This is the best way to go, if budding, but be conscious that changing the content of the text on financial directories, and maybe sites in other niches, could put you in infringement of terms and legal authorities! Write articles But do not fear if you are not able to do either of the above, all is not lost! What the code of the page looks like is only a tiny proportion of the story these days when optimising a website. What happens off the page is far more important. And this is the ‘exciting’ side. What you now need to start looking at is writing and submitting content. Write around the products or how to use them. Write frequently asked questions lists, how to articles and everything you can think of. Then take these articles and submit them through article directories and guest blogging systems. By carefully choosing where you submit your articles to, not only will you increase the popularity of your website with the search engines, but some readers of the articles will also pop over to your site as visitors! Study the results Then, start watching visitors and your search engine positions. Have a look at what search terms you are doing well with and which terms are in fact sending visitors to your website. This can be easier said than done with some white label providers, if they do not provide the full information, so again you get a bonus if you can create your own website. But if it is prospective to add a small piece of javascript to your web site, then you can use Google Analytics and other services to track your visitors. Once you know which search terms are doing well, you can do further work on these terms so that you increase the visitors. To recap - * If you can, add a title and description to your site. * Better still, create a copy of the web site and change the text to make it unique. * Write articles and submit to article directories and blogs * Watch your site stats to see how visitors are finding you Good luck! If you find these hints work, then do leave a comment for me.
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If you want to know more about home working, call over to our website - www.myhomeworking.com. There you will find load more ideas, and you can get yourself a free copy of our home working ebook. Written by Keith Lunt
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