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Acura RSX Represents Tons of Potential For The Performance Aftermarket Aftermarket Manufacturers Gear Up For All-New Sporty Coupe

By: kitso pens

A bunch of key executives and engineers from leading automotive aftermarket manufacturers were given an advance preview of the all-new Acura RSX at a special program held at American Honda headquarters in Torrance. The preview offered the aftermarket community with a close-up take a look at Acura's sporty new coupe that's scheduled to exchange the Integra in July.
"We realize that many of at this time's discriminating automotive enthusiasts wish to personalize their automobile," mentioned Dan Bonawitz, vice chairman of auto company planning and logistics. "The companies represented right here immediately play a key position in serving to those enthusiasts to realize their customizing goals."

According to the Specialty Tools Market Association (SEMA) Compact Efficiency Market Report, Acura and Honda merchandise account for almost half of the personalized automobiles in the sport compact segment. With the introduction of the Acura RSX in July, and the Honda Civic Si in spring 2002, American Honda is poised to proceed its dominance of this performance category.

"From a provider perspective the RSX has a number of potential," mentioned Invoice Neumann, CEO of Neuspeed, makers of suspension, performance and appearance products. "The suspension layout may be very clean and can make it simple to engineer and apply new objects," Neumann said.

"If someone would have told me they may have made the Integra that much better Used Cars Venice I wouldn't have believed it--but they've," commented Tom Myroniak, director of company communications for HKS, a Japan-based mostly efficiency components manufacturer. "The i-VTEC expertise represents an incredible benefit to customers, and a brand new problem for the aftermarket," Myroniak said. "Nevertheless it's a problem that HKS gladly accepts," he added.

"I'm actually enthusiastic about this automotive," added Scott Centra, venture coordinator for body kit and spoiler manufacturer Wings West. "This is among the best platforms we've seen for the subsequent era of efficiency cars."

Out there in two distinct versions, RSX and RSX Kind-S, the brand new model features numerous advancements in performance and technology. The RSX is provided with a sixteen-valve, DOHC 2.0-liter 4-cylinder engine that makes use of Acura's revolutionary i-VTEC "clever" valve-management system--producing an impressive a hundred and sixty horsepower and 141 lb.-ft. of torque. The i-VTEC system combines VTEC (Variable Valve Timing and Lift Digital Control) with new VTC (Variable Timing Management) which constantly adjusts camshaft phasing for enhanced efficiency and efficiency across a broad power band. The all-aluminum RSX engine mates to either a 5-pace manual transmission or an optionally available 5-velocity Sequential SportShift automatic transmission.

For those trying to push the performance envelope even additional, a Kind-S version of the RSX is on the market, powered by a excessive-output model of the twin-cam, 2.0-liter engine that produces a exceptional 100 horsepower per liter for a maximum output of 200 horsepower and 142 lb.-ft. of torque. The RSX Sort-S is supplied solely with an all-new, close-ratio, 6-velocity guide transmission.

The RSX employs a brand new high-mount variable-help rack-and-pinion steering and a newly designed impartial Control-Hyperlink MacPherson strut entrance suspension that greatly enhances cornering efficiency while minimizing weight and maximizing interior room. At the rear, the RSX contains a new, compact double-wishbone system that helps deliver fast, confident handling and a clean, compliant ride. On the Type-S, the suspension is optimized with firmer springs and dampers for even larger responsiveness and street feel.

For driving enthusiasts who need to personalize their new RSX using real Acura parts, Acura dealers provide a full line of Acura Accessories. Accessible at the release of the RSX, Acura Equipment vary from manufacturing facility color-matched aerodynamic underneath physique spoilers and wing spoilers, to alloy wheels, foglights, and quite a lot of shift knobs and inside trim pieces. And, when installed at the time of purchase, Acura Equipment may be included in the automobile-financing bundle, and carry the total Acura warranty.

Like all Acura fashions, the 2002 RSX is covered by a comprehensive four-year/50,000 mile bumper-to-bumper limited warranty. Extra possession benefits embrace Acura Total Luxury Care (TLC), which supplies free 24-hour roadside assistance, concierge service, and trip routing.
Good morning everyone and thanks for becoming a member of us. We're glad to be right here in this nice metropolis again. New York is where Benny Goodman made the basic tune you simply heard an enormous hit within the '40s -- and we've got another hit in store for you right this moment, as you may see in a number of moments.

But first, since this is April and we've simply completed the primary quarter of 2001, I wish to share with you the truth that Acura is off to a quick start. We continue to take pleasure in more document gross sales for our division. And we're proper on track to reach our 2001 sales aim of one hundred seventy,000 units. The truth is, March was the best sales month within the historical past of Acura.

What's the reason behind this good fortune? It is actually fairly simple. Our engineers continue to develop a gentle stream of precision-crafted efficiency vehicles. Vehicles which might be striking a responsive chord with at the moment's driving enthusiasts.

Our TL was a serious hit the moment we rolled it out in Fall of 'ninety eight - and it continues to be the primary promoting near-luxury sedan. The new CL redefined what a luxurious sport coupe ought to be, and it too is the number one seller in its category. The MDX has set a new benchmark for luxurious SUVs. Demand continues to exceed supply. And, with other products, we continue to maintain the stress on the marketplace and on our competitors.

Our new 2002 RL, TL and TL Type-S had been simply launched final month and they characterize major enhancements over the vehicles they replace. All of which brings us to as we speak - and one more exciting new product launch.

In January, at the Detroit Auto Show, we showed you a prototype of the automobile that will ultimately exchange the Integra. Right now, you're going to see the true thing. The manufacturing model. The thrilling new sports activities coupe from Acura that pushes the automotive performance envelope even further. A groundbreaking new sports automobile that builds on our outstanding racing and performance heritage - and that will entice an entire new era of buyers.

Girls and Gents, introducing the all-new 2002 RSX from Acura! The RSX is designed to deliver finest-in-class efficiency, Finest-in-class luxurious, And greatest-in-class features and amenities.

The RSX affords innovative high efficiency engines, a wealth of luxury appointments, a driver-oriented cockpit, advanced safety options, and placing styling. The RSX has precisely what as we speak's youthful, discriminating driving fanatic is trying for.

Take a look. Appears to be like Venice Honda horny would not it? As I stated earlier, we're proud to introduce this nice new 'RSX in the City.' I think we have another hit on our hands. The RSX was designed and built to ship a true, race-bred driving experience because efficiency is the hallmark of the Acura model - the common denominator that links all of our merchandise - and which makes this sporty coupe a vital new member of the Acura family.

RSX is necessary to Acura because it's going to present us with a gateway to lifetime owner loyalty as young patrons discover a home at Acura - and then move up via the product line. No longer do we now have to fret that our younger coupe customer has no place to go when it is time to step up. In the Acura of at the moment, a buyer whose lifestyle possibly be altering -- but who nonetheless desires performance -- can transfer up right into a CL coupe or TL sedan with out breaking the financial institution - and with out feeling like he's left his youth behind.

In short, we now have a stair-stepped development of high-efficiency luxury cars that will enable us to maintain customers within the Acura family. And all of it starts right here - with the thrilling RSX sports activities coupe.

Compared to the car it replaces, the RSX is designed to move us additional upscale, and attraction to those consumers who're within the higher echelons of this market segment. Who will purchase this new RSX?

Slide:

27 years outdated
College degree
$60,000 family revenue
The goal purchaser is 27 years old, with a university degree and $60,000 in common annual family income. They are prosperous, lead active existence, and are positively trendsetters.

Slide:

RSX: 60% male

RSX Sort-S: eighty% male

We anticipate about 60% of the RSX patrons to be male, with eighty% male for the RSX Type-S you see right here on stage. The new RSX might be launched in July, and we anticipate it to compete successfully with the likes of opponents comparable to the new sporty coupes from Audi, Mercedes and BMW. We'll build 30,000 annually, and we're assured we'll sell them as quick as we will construct them. Although pricing has not yet been established, we expect to see the RSX range between $20,000 and $25,000.

The RSX can take your driving experience to a higher level. And, with the RSX, we proceed to additional combine our Acura model beneath the umbrella of performance. No matter what your age or revenue - when you're an automotive purist and a driving fanatic - Acura is where it's worthwhile to be. Now, I'd like to ask you all to take a better look at our new RSX.

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